adplus-dvertising

BMW unveils color-changing iX Flow SUV at CES with E Ink technology

Credit: BMW

Tired of the color on your car? A new innovation from BMW will let you change it at the touch of a button.

At CES, the luxury automaker introduced the iX Flow featuring E Ink, a concept that would allow owners to change the exterior color of their car by pressing a button.

BMW said the SUV featuring the iX Flow tech at CES includes a specially developed body wrap stimulated by electrical signals to change the color of the vehicle’s exterior.

“In the future, digital experiences will not only take place on displays. The real and the virtual will increasingly merge,” said Frank Weber, a member of BMW AG’s board of management, in a statement. “With the BMW iX Flow, we are bringing the car body to life.”

Clips of the BMW changing color shown at CES were captured and posted on social media.

Stella Clarke, project lead for BMW iX Flow featuring E Ink, said during a video demonstration of the technology it will allow drivers the opportunity to better personalize their vehicle to their liking.

“You choose the clothes you wear. You choose your social media status. And you can choose the color of your car,” she said.






The iX Flow can do more than jazz up the look of your car. Clarke said the outside of a car could flash different colors if, for example, you’re trying to find it in a crowded parking lot.

BMW is among several automakers showcasing tech at CES. Chevrolet introduced an electric version of its popular Silverado pickup truck.


How does this blue flower tea change color?


(c)2022 USA Today
Distributed by Tribune Content Agency, LLC.

Citation:
BMW unveils color-changing iX Flow SUV at CES with E Ink technology (2022, January 6)
retrieved 6 January 2022
from https://techxplore.com/news/2022-01-bmw-unveils-color-changing-ix-suv.html

This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no
part may be reproduced without the written permission. The content is provided for information purposes only.

Stay connected with us on social media platform for instant update click here to join our  Twitter, & Facebook

We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.

For all the latest Technology News Click Here 

 For the latest news and updates, follow us on Google News

Read original article here

Denial of responsibility! TechiLive.in is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.