Justin Bieber said he didn’t approve H&M merchandise with his face on it.
Photo:
angela weiss/Agence France-Presse/Getty Images
H&M
HM.B 0.34%
is pulling
Justin Bieber
merchandise from its stores, the retailer said Wednesday, after the pop star called the line “trash” and asked fans not to buy it.
Screenshot of Justin Bieber Instagram post.
Mr. Bieber said on Instagram earlier this week that he didn’t give approval for the line, which included sweaters, bags and iPhone accessories with his face on them.
“The H&M merch they made of me is trash and I didn’t approve it,” he wrote in an Instagram Story post Monday. “Don’t buy it.”
H&M Hennes & Mauritz AB said Wednesday that the company followed proper approval procedures, but it was removing the items from its stores and website “out of respect for the collaboration and Justin Bieber.”
The Swedish fast-fashion company didn’t elaborate on the approval procedure.
A representative for Mr. Bieber didn’t immediately respond to a request for comment Wednesday morning.
Write to Joseph Pisani at [email protected]
Copyright ©2022 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8
Appeared in the December 22, 2022, print edition as ‘Singer’s Ire Leads H&M to Pull Items.’
Stay connected with us on social media platform for instant update click here to join our Twitter, & Facebook
We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.
For all the latest Education News Click Here
For the latest news and updates, follow us on Google News.
