What Elon Musk’s texts tell us about men, money and power

Another ellipsis. Three dots that stand in for the amount of time and thought that went into Ellison concluding that, based on Musk’s recommendation, he should offer not $US1 billion (the price of a Boeing jet), but $US2 billion (the gross national income of Somalia).

The text chains of Elon Musk are a rare view into how the world’s wealthiest communicate among themselves. How they think about money and power – which is definitely different from how you and I might think about money and power.

At one point, an acquaintance of Musk’s suggests that he knows another guy who is interested in buying Twitter, Sam Bankman-Fried, the CEO of cryptocurrency exchange FTX.

“Does he have huge amounts of money?” Musk asks.

“Depends on how you define ‘huge’!” the acquaintance replies. “He’s worth $24B and his early employees (with shared values) bump that to $30b. I asked about how much he could in principle contribute and he said 1-3b would be easy – $3-8b I could do – $8-15b is maybe possible but would require financing.”

Throughout the texts, you’ll find several mentions of words like “fun,” as when Ellison responds to Musk’s initial invitation to part with, at minimum, $1 billion: “It would be lots of fun.”

“Why don’t you buy Twitter,” German businessman Mathias Döpfner had suggested to Musk back in March, in much the same way that a mother might suggest her bored children go play outside. “Will be fun.”

“I really hope you get Twitter,” texted Joe Rogan, in much the same way that a teenager might root for his best friend to acquire a game console. “If you do, we should throw a hell of a party.”

The text chains of Elon Musk are flabbergasting, emoji-ridden displays of carefree, casual wealth, which make you realise that for as much as you hope that the billionaires of the world are thinking soberly about how to spend their money for good, these gentlemen are as often as not just spraying a cash cannon in the direction of the fellow billionaires who happen to hit them up on their private cell number.

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I said “gentlemen” which is not entirely fair. A handful of women show up in these texts: Larry Ellison’s assistant. A person named Martha, whose last name is blacked out but who appears to work for Twitter. CBS News journalist Gayle King repeatedly pops in to ask Musk for a sit-down interview, a request that he seems to mostly to ignore.

But for the most part, these are the masters, not mistresses of the universe, egging on Musk to buy Twitter because of the changes he could make or the fun they could all have. “You have my sword,” promises entrepreneur Jason Calicanas, as he attempts to position himself as a trusted adviser while simultaneously (I think?) referencing Lord of the Rings.

“Please do something to fight woke-ism,” implored an acquaintance named “TJ,” whose last name is blacked out. “Are you going to liberate Twitter from the censorship happy mob?” Rogan asked.

The gender imbalance might explain why so many of these text chains revolve around the idea that what Twitter needs most is fewer guardrails against toxicity on the platform. Free speech on a social media platform means something different to rich and powerful men than it does to the average user – or more specifically, the average female user. For example, I’m pretty sure the rich/male experience of being criticised online includes a lot fewer messages from strangers declaring, “I will rape you”.

It is not yet clear how these text chains will be used in a court of law. But reading them, you realise that you have no idea which side to root for: the massive tech company, or the small clutch of tech bros who may take it over in increments of $1 billion, or perhaps $3 billion, but definitely not more than $8 billion, emoji emoji, lol.