Wilcon Depot opens its milestone 75th store in Gapan City, Nueva Ecija – BusinessWorld Online

Wilcon Depot, the Philippines’ leading home improvement and construction supply retailer, successfully opened its 75th store nationwide, located at Purok Proper II, Santo Cristo Norte, Gapan City, Nueva Ecija, on April 29, 2022.

Wilcon Depot Gapan serves as the second store in Nueva Ecija after the company’s first entry into the province with the opening of Wilcon Depot Cabanatuan in 2017.

The new store opening is part of the retail giant’s ongoing #FlyingHighTo100 store expansion campaign. Being 25 stores away from its goal to have 100 store-network nationwide by 2025, barring any unexpected external factors, Wilcon will continuously bring big ideas to more local homeowners and builders and provide an unparalleled home shopping experience.

“Wilcon has truly come a long way since its humble beginnings, and it has been possible with the support of the Filipino families and communities who continue to put their trust in our products and service. I am humbled that we are slowly reaching our goals to serve every key city and locality across the country,” Wilcon Depot President and CEO Lorraine Belo-Cincochan said during the grand launch.

Gapanenses can now shop daily at Wilcon Depot Gapan from 8:00 AM to 7:00 PM. The newly-opened store features almost 7,000 square meters of selling space, offering thousands of high-quality local and international brands and vast product selections ranging from Tiles, Sanitarywares, Plumbing, Furniture, Home Interior, Building Materials, Hardware, Electrical, Appliances, and other DIY items.

Grand store opening celebration

Wilcon brings top-of-the-line products and home solutions with the highest quality standards, innovative, and sustainable features to all Novo Ecijanos.

The launching of Wilcon Depot Gapan branch started with a motorcade along the nearby barangays, and numerous valued suppliers and industry partners joined it.

The store opening celebration continued with a ribbon-cutting ceremony led by Wilcon Depot President & CEO Lorraine Belo-Cincochan and Wilcon Depot SEVP-COO Rosemarie Bosch-Ong together with industry partners.

“With the opening of every new store, it is our main goal to delight our customers. We also aim to provide a frictionless shopping experience both in-store and online. And to make shopping at Wilcon more convenient and satisfying, Wilcon offers exclusive store features that each one of you will surely enjoy!” Wilcon Depot SEVP-Chief Operating Officer Rosemarie Bosch-Ong said during the store opening celebration.

Wide product offering

Wilcon Depot Gapan offers limitless home and building products and solutions. Discover the various exclusive brands and in-house brands like GROHE and KOHLER Sanitarywares, FRANKE Kitchen Systems, POZZI Bathroom Solutions, Sanitarywares, Whirlpool Bathtubs, Ceramics, and Shower Enclosures, ARISTON Water Heaters, GEBERIT Monolith Puro, MACROAIR HVLS Fans, RUBI Tile Cutter, and REHAU Premium PPR pipes.

Premium quality Italian tile brands such as NOVABELL, ENERGIE KER, GARDENIA, IMOLA, HERBERIA, OPERA, CASTELVETRO, KERADOM, NAXOS, DOM, and VERSACE alongside with Spanish tile brands ALCALAGRES, GRESPANIA, ROCERSA, CIFRE, EMIGRES, KEROS, TESANY, ONIX, OSET, VITACER, GRUPO HALCON, MYR, ECO CERAMICA, and ETILES are showcased in their Tile Studio.

Asian tile brands are also available like ARTE, SOL, LOLA, HUANQIU, VERONA, PICASSO, ROMAN, MULIA, KIA, CHINA NATURAL GRANITE, BASEL, SAIGRES, and GEMMA.

HERITAGE and NOBIZZI Furniture and HEIM Home Interior, Furniture, and Decor are exhibited at the Home Living Showroom. The Appliance, Kitchen, Lighting section displays HAMDEN Kitchen Appliances, KAZE Ceiling Fans and Air conditioners, and ALPHALUX Lighting Solutions.

HOMEBASICS and INTERDESIGN Housewares, BIRKE faucets and Bathroom Accessories, SEFA Specialty Bathroom Faucets, Bathroom Accessories, Shower Heads, and Kitchen Organizers, SUNCRUST BBQ Grills, LANDJACK Bicycles, CROWN and PRUSSIA Kitchen Sink QUARTEX Quartz Kitchen Sink, ELECTRON Generators, DIRECT HARDWARE, TRUPER Tools, P.TECH Builder’s Aid and Quartz Stone, FOREST Wood Products, Woodland flooring, IGLOO and RUBBERMAID coolers, UNITED SOLUTIONS Outdoor trash bins, and SOLUTHERM PPR pipes and 304 stainless Steel Pipe Fittings are displayed in the DIY Section of the store.

Excellent customer shopping experience

Wilcon Depot Gapan also provides the utmost customer satisfaction. It has redefined the home and building shopping experience through its Design Hub, Home Living Showroom, Tile Studio, and Architects, Builders, Contractors, Designers, and Engineers (ABCDE) Lounge, including their value-added services such as ample free parking spaces, reliable delivery service, and tile cutting service.

For a bigger and better home shopping experience, valued customers can also shop online at Wilcon by visiting shop.wilcon.com.ph. Shop for all-around home needs and have your items delivered right to your doorsteps or choose to pick-up in store. Online store customers can conveniently pay with their credit card, debit card, BancNet, and GCash.

To ensure a safe and convenient shopping environment in all Wilcon stores, the company continuously prioritizes the implementation of safety protocols for the health and well-being of both employees and valued customers. Wilcon also offers Browse, Call, and Collect or Deliver, and Wilcon Virtual Tour services to complement the in-store shopping experience. In addition, Wilcon provides contactless payment options like bank transfers, GCash, PayMaya, Instapay, PesoNet, WeChat, and Alipay for customers’ convenience.

Wilcon makes loyalty more rewarding for their valued customers by offering exclusive perks and discounts. The Wilcon Loyalty Mobile App allows customers to earn and check their points and convert their purchases to rewards after signing up. The Wilcon Loyalty Mobile App is available for download at the Google Play Store and App Store for free.

Store expansion plans

Wilcon Depot now has 18 branches in Metro Manila and 57 stores in key cities and municipalities of Luzon, Visayas, and Mindanao.

The company continuously strives to improve and provide high-quality products and customer experience to its valued shoppers nationwide. The newly-launched store represents Wilcon’s relentless efforts and commitment to providing its valued customers a more convenient and better home shopping experience and fulfilling its aspiration to be part of every Filipino’s journey to build, improve, and refine homes for a more sustainable and comfortable life.

This year, Wilcon Depot plans to open ten (10) more retail stores nationwide.

Start building big ideas for your home and shop now at Wilcon Depot Gapan at Purok Proper II, Santo Cristo Norte, Gapan City, Nueva Ecija.

Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by enabling them to publish their stories directly on the BusinessWorld Web site. For more information, send an email to [email protected].

Join us on Viber to get more updates from BusinessWorld: https://bit.ly/3hv6bLA.